Editors Letter vs Contents and Editor's Page

2009-03-13T03:45:00.000-07:00

Contents page was originally designed with the editors letter at the bottom of the page and the contents at the top of the page based on the coporate design created by "TIME" magazine. After asking the Team I was told that the Editor's letter would come first considering that it would be a first run of the Magazine. (A bit distraught)

Women magazines were used as models to stress the importance of an editor's letter and team discription page. Photo of the editor using a word wrap and photoshop cut out of the editor go in the center of the page, while photos and team descriptions on the right hand side of the Editor's letter. On the left hand side photo's and captions of in the following order: World News - page number, Profile photo - page number, Film Review - page number. Original advertisement was supposed to to be used in a long advert at the bottom of the page, is now to be replace with a banner including the signatures of the magazine's team. Publishing rights in small print probably 3 pt max 4 pt under the signature banner.

Total magazine's font has not been decided. I am choosing to wait until all content is available for a final outlook of the magazine's more professional angel. I am considering Bodini type face as is is easy on the eyes in either bold, italic, and or normal print. (Note: InDesign has Bodini font is 4 different categories. Font will be heavily decided on Professional Texts but at the same time shying away from heavy academic text found in books. A balance between laid back reading and professional.

Flat Plan

2009-03-13T03:33:00.000-07:00

The flat plan was the basic setup for the team's concept and setup of the Magazine.
Designer's who want to work with a group have to keep in mind the psychology makeup of the magazine's team and work towards the target audience's psychological perception of topics and symbolic interpretation of the material guided in the title of the Magazine.

Our magazine flat plan was and is still under construction because every time I lead an enquiry about the team's feel I run into issues that maybe not so much on a linear perspective rather than a layout based on a female perspective of layout. Keeping in mind that the job role of a layout designer is to keep the Team motivated about the final product and how it appears to others.

Psychology out of the way the actual design factor has a focus on young proffessionals, thus I feel inclined to keep my design clean and structured as much as possible, this of course requires my Team to respect my views pending on the layout of individual pages in the light of design percieved wider by the audience the magazine is intended for. A mix of female and male genders and most importantly an "Elite" professional standard of design, i.e. not too kitsche in artistic value.

Layout Psychology

Editors Letter vs Contents and Editor's Page

Flat Plan